LINGERIE FIT LAB

Lingerie & Swimwear
Product Development Consulting
Led By Founder
‍Georgina Barnes

SHARING MY INDUSTRY EXPERTISE SO YOUR BRAND CAN GROW
• Product Development & Fit Optimisation
• System & Processes Improvement
• Strategic Collection Planning
• One-to-One Mentoring

For start-up founders, established brands & industry professionals in the intimate apparel space.

Georgina Barnes, Founder of Lingerie Fit Lab

Cropped image of a person in a grey knitted jumper and white jeans carrying a tan sketch book, black diary and white pen

YOUR PRODUCT ELEVATED

I help lingerie and swimwear brands make better product.
I’ve worked in this industry for nearly 20 years, across fit, product development and strategy. I know where things get stuck, and how to fix them. I partner with teams to sort out problems, improve process and build collections that feel good on the body and make sense for the business.
Fit, comfort and quality are always front and centre. When you get those right, customers come back. Waste goes down. Growth happens.
I care about doing things properly. About products that last, and brands that treat people and the planet with respect. I’m especially passionate about supporting women in business. Sharing knowledge. Raising the bar. Helping good ideas become great products.

From Designer to Strategist

About

With almost 20 years experience in the lingerie and swimwear industry, I’m passionate about helping brands create better products through considered design, excellent fit and efficient daily processes.

SERVICES

At the Lingerie Fit Lab, I am focused on collaborating with brands to elevate their product above the competition. Through careful analysis of client needs and goals, I bring life to strategic plans and support brands to grow. If you’re ready to take your business to new heights, then get in touch.

Wooden hanger with tape measure draped around neck

Product Development & Fit Optimisation

Have a product idea but don’t know where to start? An existing product that just doesn’t quite work? I can help with that.

POV point of view of a woman typing on a macbook laptop with a white pen in hand, wearing a knitted top and light beige blazer and pants

Systems & Processes Improvement

No more wasted days.
Let me establish easy step-by-step systems and processes for your team to follow to delivery.
‍

Flat lay of a black underwired soft cup bra, cream knitted jumper, tape measure and printed sketch attached to a wooden clip hanger

Strategic Collection Planning

Let's analyse your existing collection alongside your target customer to establish a roadmap towards the goals of your brand.

A person in a grey knitted jumper and white jeans holding a tan sketchpad, black diary and white pen

One-to-One Mentoring
‍

Chat with me to untangle your thoughts, get a second opinion or pick my brain about literally anything.
‍

LEARN MORE

Not sure where to start?

Get in touch for a free no-obligation chat to discover how I can help you and your brand.

LET'S CHAT

Expert Fit Solutions

Testimonials

Don't just take it from me, here's what some of my clients had to say...

SOPHIA, FOUNDER

"Georgina has extensive experience in lingerie and bras throughout the entire product life cycle, a skill set that is rarely found in Australia. She adopts a flexible approach to collaborating with our team, effectively addressing gaps in areas where we lack resources or expertise. As a business owner, I find great comfort in having her support. I trust her judgment, attention to detail, and her communication with both the factory and my team."

@fearless.swimwear

les, co-founder

"When we ran into sizing/design issues for our cup-sized swimwear, Georgina dropped everything to help us on a moments notice. She helped us navigate our issues with ease and was such a pleasure to work with. We wouldn't hesitate to call on her again should the need arise."

EMMA, PRODUCT MANAGER

"I have had the privilege of working with Georgina, and I can confidently say that her work ethic is second to none. She is disciplined, highly efficient, and consistently delivers outstanding results. Georgina not only holds herself to the highest standards but also encourages accountability in those around her, fostering a culture of excellence. Her ability to work effectively under pressure while maintaining focus and precision is truly admirable. Any team or organisation would greatly benefit from her dedication and leadership."

DISCOVER THE LINGERIE FIT LAB